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Alpha Delta Sigma. W.F.G. Thacher Chapter records

 Collection — Multiple Containers
Identifier: UA 099

Scope and Contents

Material is organized by accession and includes the following material: (lists are not comprehensive)

Accession: 2005.42.A: scrapbook of Mr. W.F.G. Thacher chapter containing photographs of students, student signatures, correspondence of the advertising honorary society.

Accession: 10217.A: correspondence, chapter handbooks, national convention materials, and photographs.


  • 1942-1957


Conditions Governing Access

Collection is open to the public. Collection must be used in Special Collections and University Archives Reading Room. Collection or parts of collection may be stored offsite. Please contact Special Collections and University Archives in advance of your visit to allow for transportation time.

Conditions Governing Use

Property rights reside with Special Collections and University Archives, University of Oregon Libraries. Copyright resides with the creators of the documents or their heirs. All requests for permission to publish collection materials must be submitted to Special Collections and University Archives. The reader must also obtain permission of the copyright holder.

Biographical / Historical

The University of Oregon chapter of Alpha Delta Sigma, known as the W.F.G. Thacher Chapter is named after the fraternity's faculty advisor. The fraternity was installed in 1924.

Alpha Delta Sigma (ADS), a national honor society sponsored by AAF, recognizes and encourages scholastic achievement in advertising studies. ADS is the only national, professional advertising honorary society in American higher education. The organization dates back to 1913 when the fraternity was founded at the University of Missouri. In 1969, ADS merged with Gamma Alpha Chi, a similar organization for women. Later, in 1973, ADS merged with the American Advertising Federation. ADS is the only national, professional advertising honorary society in American higher education. Each year hundreds of students from AAF college chapters are nominated and inducted into Alpha Delta Sigma.

[Source: Alpha Delta Sigma website,]


0.75 linear feet (2 containers) : 1 half manuscript box, 1 manuscript box.

Language of Materials



Alpha Delta Sigma (ADS), a national honor society sponsored by AAF, recognizes and encourages scholastic achievement in advertising studies. The collection includes chapter handbooks and scrapbooks, convention materials, photographs, financial records, correspondence, and membership information, 1942-1957.


Material within this collection has been organized by accession. This organization reflects the fact that the collection has been acquired in increments over time. This organization is also based on the decision not to merge the various accessions and organize them as a whole at this point in time, give the fact that future accruals are anticipated and/or that this organization is deemed sufficient for access.

Researchers should note that materials within a series or accession may overlap and/or relate to materials found in other accessions or initially processed materials. For example, correspondence may be found in all or only some groupings. In order to locate all relevant material within this collection, researchers may need to consult each accession.

Researchers should also note that similar materials can be arranged differently in each accession, depending on how the material is organized upon receipt or during initial processing. For instance, correspondence is one accession may be arranged alphabetically, while correspondence in another accession is arranged chronologically.

Related Materials

Other collections relating to Alpha Delta Sigma at Special Collections and University Archives include: University Archives negatives; Office of Greek Life records, UA 096; and University Archives photographs, UA Ref 3.

Processing Information

Collection processed by Cassie Schmitt, 2011.

This finding aid may be updated periodically to account for new acquisitions to the collection and/or revisions in arrangement and description.

This collection received a basic level of processing including minimal organization and rehousing. Multiple accession(s) for the collection have not been merged or organized as a whole. Each accession is described separately.

Description information is drawn in part from information supplied with the collection and initial surveys of the contents. Folder titles are based on those created by the creators or previous custodians. Titles have not all been verified against the contents of the folders. In some cases, staff supplied folder titles during initial processing.

Guide to the Alpha Delta Sigma. W.F.G. Thacher Chapter records
Complete Description
Cassie Schmitt
Description rules
Describing Archives: A Content Standard
Language of description
Script of description
Language of description note
Finding aid is written in English
Funding for production of this finding aid was provided through a grant awarded by the National Historical Publications and Records Commission (NHPRC).

Repository Details

Part of the University of Oregon Libraries, Special Collections and University Archives Repository

1299 University of Oregon
Eugene OR 97403-1299 USA